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All-new Genesis range launching soon

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Tagged as: News

Hyundai is planning to set new benchmarks when it’s incoming Genesis luxury brand is launched.

The much-anticipated vehicle will launch in Australia within the next two months with a two-vehicle line-up - the renamed and revised G80 that was previously sold just as the Genesis sedan, and a compact G70 that will be positioned against the likes of other popular luxury brands. 

Speaking to Australian media, Hyundai Australia COO Scott Grant said the company is in the final stages of locking down key parameters for the full-scale introduction of Genesis, including pricing and specifications for the vehicles, the retail environment and client benefits.

Grant said the product "has to stack up" against its rivals first and foremost. But he conceded that Genesis is also looking at a number of unique customer initiatives to pull buyers away from the traditional players.

"We’ve got a range of concepts that are in the plan," he said.

"The product needs to stack up on its own but we intend to provide a customer experience and service that is equal to, if not better, than in our industry." 


If you're looking for a new car, affordable Honda and Hyundai Servicing or a specific Honda and Hyundai Part or Accessory, visit the friendly team at the City Motors Group in Wollongong or Albion Park Rail (NSW, Australia) for first-class service and outstanding value.  
Matching cars with people for over 35 years in the Illawarra. 

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